July 6, 2023
Photo of two people shaking hands outside on a farm

After witnessing a measurable drop in community trust of public health, government, and science, one rural health department decided to implement a series of trust-building activities within their community.

The July session of Hot Topics in Practice explores steps that organizations can take to build deeper connections with the communities they serve. For rural Whitman County, the public health department’s goal was to ensure that community members felt that their work not only had their best interests in mind, but had the expertise and ability to perform at a level of competence expected. During this hour-long webinar, Corrin McMichael will explore the methods Whitman County Public Health is using to build trustful relationships within their community.

In this presentation, you will consider specific principles for creating strategies that improve public awareness and trust in public health services. Corrin will explain the strategies used to show Whitman County Public Health as objective, capable of consistency, and truly possessing care and concern. Through her work, you will learn about frameworks for defining and measuring trust-building, and identify examples of trust-building activities that are of particular interest for rural communities.

Register today to learn about useful strategies for building community trust in your work.

Building Trust in Public Health for Rural Communities

Date: July 27, 2023, 12:00 to 1:00 p.m. (Pacific)

Intended Audiences

Local, state, and tribal public health practitioners


Corrin McMichael, MPH, CPH
Deputy Director, Whitman County Public Health

About Hot Topics in Practice

Hot Topics in Practice is a monthly webinar forum to discuss issues affecting public health practice.

Up to 1 CPH recertification credit may be earned by viewing this webinar. Visit the National Board of Public Health Examiners to learn more.