Good Business Attributes (continued)
Column 1
(products / services I like)
|
- Apple iPod Touch
- My friend who makes handmade jewelry
- My favorite coffee/lunch shop
- TurboTax tax prep software
- My shoe store
|
Ways you might want your public health program to be more like a (good) business:
- Understand customer needs
- Make people notice how much better you are than other alternatives
- Do something great for low cost
- Deliver services that make life easier
- Be convenient, friendly, and thoughtful
- Get people excited about something good, like running or vegetables
- Bring in enough money to keep going
- Make people feel like the community is a better place now
- Work smoothly with suppliers or partners
Business planning helps you incorporate good business attributes into your program.
