Feasibility

Ideas are feasible for business planning if they look doable to decision-makers. Feasible ideas tend to have some or all of these:

• Sized right: not too big or too small
• Based on a model you already know works (evidence-based)
• Lines up perfectly with your mission and current strategic priorities
• Harnesses a useful, energetic partner
• Harnesses the passions of a particular person or unit
• Testable: Look like you can pilot them first
• Phaseable: you can phase them in slowly to make sure they work

In other words, feasibility includes the likelihood that an idea is startable (you have buy-in, decision-makers are assured that the new idea will break even and be effective, there is a relevant need to address the issue), plus the likelihood that it is sustainable (a useful revenue source, passion, there is a market of people who need this idea).