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Let's Do This: Exploring the Field of Health Communications

NWCPHP faculty member, Nicole Sadow-Hasenberg, has held nearly every position in the field of communications. She draws on that extensive experience for her Health Communication course at the annual Summer Institute and is passionate about sharing her real-world examples with participants.

NWCPHP faculty member, Nicole Sadow-Hasenberg, has held nearly every position in the field of communications. She draws on that extensive experience for her Health Communication course at the annual Summer Institute. She is passionate about sharing her real-world examples with participants.

July 29, 2013

The field of communications is broad, yet NWCPHP faculty member, Nicole Sadow-Hasenberg, has done just about everything in it. Since joining the communications world in 2001, she has created mass media campaigns, served as a public information officer, worked with reporters, designed ads, produced videos, and more. She draws on that extensive experience for her Health Communication course at the annual Summer Institute and is passionate about sharing her real-world examples with participants.

Typical of most career development, Nicole found a path to communications work through other endeavors. Early on in her public health career she worked as an HIV researcher, but the time to complete projects and the laborious protocols sent her looking for something “more applied.” She was drawn to communications because she liked being able to reach people through short, timely messages.

Nicole says she also loves working in communications because it’s driven by creativity. Honing talking points or distilling research to its salient points takes resourcefulness and originality. Through the years she has used those skills in health communications and education initiatives on a range of topics, including oral health, tobacco prevention, and obesity.

Nicole says her work is fueled by a sense of equity and the need to share untold stories. She explains, “I have a passion for social justice, civic engagement, and infrastructure solutions. The combination of these interests gives my video work a documentary feel that I hope is authentic.”

Nicole promises to share her enthusiasm with the participants in her course, helping them build the best communication materials they can—whether it’s developing good signage or creating an entire campaign.

When it comes to the field of health communication, Nicole Sadow-Hasenberg has seen it all. In fact, the title from one of her recent video projects exemplifies her approach: “Let’s Do This.”

This year’s Health Communication course includes a media panel that is open to the public. The panel takes place on Wednesday, August 7, from 10:15 a.m.–12:00 p.m. in Room 119 of the William H. Gates Law School on the University of Washington Seattle campus. Contact Nicole Sadow-Hasenberg at Nicole.hasenberg@gmail.com to learn more.

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